Every soldier leaving for the front during 1914-15 received a copy of Lord Kitchener’s letter to the troops, it was a brief, soldierlike statement of the standard of conduct which England expected of her fighting men.
This letter was to be considered by each soldier as confidential, and it was to be kept in his Active Service Pay Book :-
“You are ordered abroad as a soldier of the King to help our French comrades against the invasion of a common enemy. You have to perform a task which will need your courage, your energy, your patience. Remember that the honor of the British Army depends upon your individual conduct. It will be your duty not only to set an example of discipline and perfect steadiness under fire, but also to maintain the most friendly relations with those whom you are helping in this struggle. The operations in which you are engaged will, for the most part, take place in a friendly country, and you can do your own country no better service than in showing yourself, in France and Belgium, in the true character of a British soldier.
Be invariably courteous, considerate, and kind. Never do anything likely to injure or destroy property, and always look upon looting as a disgraceful act. You are sure to meet with a welcome and to be trusted; and your conduct must justify that welcome and that trust. Your duty cannot be done unless your health is sound. So keep constantly on your guard against any excesses. In this new experience you may find temptations both in wine and women. You must entirely resist both temptations, and while treating all women with perfect courtesy, you should avoid any intimacy. “
Do your duty bravely.
Honour the King.